PELOTON ENERGY DRINK
BE SEEN
Challenge
The challenge was to address the specific needs of delivery cyclists by providing a product that enhances visibility in low-light conditions and offers a stamina boost for their demanding workdays.
Goal
The goal of Peloton Energy Drink was to offer a tailored solution for delivery cyclists, focusing on safety-enhancing ingredients for visibility and stamina support to boost their performance and vitality.
Solution
Peloton Energy Drink has a vibrant brand identity, user-friendly web design, and convenient product packaging. The product's formulation catered to the cyclists' needs, and animations were created to engage the audience and convey the brand's energetic and reliable image. The result was a product that met the specific requirements of delivery cyclists, making their workdays safer, more efficient, and energizing.
